Aloha

Now in public beta

Know what your customers actually feel

Lagoon pulls every ticket, review and survey into one stream, clusters it into clear themes, and shows your team exactly what to build next. No spreadsheets, no guesswork.

Trusted by product teams at

  • Driftwood
  • Northswell
  • Tidepool
  • Windward

Already listening with Lagoon

DriftwoodKahuna LabsNorthswellReeflineTidepoolMokuluaWindwardPalmier
Why Lagoon

Feedback that turns into direction

Three promises we make to every team that plugs in, and keep with every release.

Collect

All your feedback, finally in one place

Slack threads, app reviews, support tickets, NPS comments: Lagoon captures each one the moment it happens and files it where it belongs.

  • Native connections to the tools your team already lives in
  • Duplicates merged automatically, nothing counted twice
  • Every entry keeps its author, account and revenue context
Explore the integrations
Decide

From noisy threads to a clear roadmap

Lagoon weighs every theme by the customers and revenue behind it, so the next sprint is a decision, not a debate.

  • Themes ranked by accounts affected and dollars at stake
  • Every ranking links back to the exact quotes behind it
  • Digests land in Slack before your Monday standup
See how ranking works
How it works

Three steps to clarity

Connect your channels after lunch, read your first ranked digest before the week ends.

  1. 01

    Connect your channels

    Plug in Slack, Intercom, the app stores and your survey stack. Lagoon starts listening in minutes, no engineering ticket required.

    40+ready-made integrations

  2. 02

    Watch themes surface

    Every message is tagged, deduplicated and clustered as it arrives. Vague noise becomes a ranked list of what customers need.

    92%of feedback auto-tagged in week one

  3. 03

    Ship with confidence

    Take the top theme into planning with the evidence attached, then close the loop with the customers who asked.

    2.4xfaster from signal to decision

Customer stories

Loved by teams that really listen

Product, support and growth teams tell the same story: less guessing, faster shipping, happier customers.

Lagoon pulled six feedback channels into one queue and gave us back our Mondays. We shipped the three things customers actually wanted within a month.

Maya ChenHead of Product, Driftline
  • We found a churn driver hiding in cancelled-plan surveys within our first week. That single fix paid for Lagoon for the year.

    Anna KealohaGrowth Lead, Seabright
  • Our execs stopped asking for gut feelings. Every product review now starts from the same ranked list of themes.

    Marcus TanCOO, Lanikai
  • Tagging used to eat my Fridays. Now it just happens, and I spend that time reading customers instead of spreadsheets.

    Sofia MarinoProduct Manager, Shorebird
  • Support finally has a seat at the roadmap table, and we bring receipts. Morale went up right alongside retention.

    David OkonHead of CX, Moana Labs
Pricing

Plans that grow when you do

Start free for 14 days on full Growth features, then pick the plan that fits your volume. The complete feature grid, row by row, lives on the pricing page.

Starter

Everything a small team needs to hear customers clearly.

$16per month

Billed $190 a year. You save $38.

Start free trial
  • Up to 3 seats
  • 1,000 feedback items a month
  • Unified feedback inbox
  • Auto tagging and sentiment
  • Slack and email sources
  • 90 day insight history

Most popular

Growth

For product teams turning feedback into a weekly habit.

$41per month

Billed $490 a year. You save $98.

Start free trial
  • Up to 15 seats
  • 10,000 feedback items a month
  • Everything in Starter
  • Theme clustering and trend alerts
  • All integrations, including CRM sync
  • Custom dashboards and reports
  • Priority email support

Scale

For companies that run on customer signal at volume.

$83per month

Billed $990 a year. You save $198.

Talk to sales
  • Unlimited seats
  • Unlimited feedback items
  • Everything in Growth
  • SSO with SAML and SCIM
  • Fine grained roles and audit log
  • Dedicated success manager
  • 99.9% uptime SLA

Prices in USD. Yearly billing gets you two months free on any plan.

FAQ

Frequently asked, honestly answered

The questions teams ask before they plug in. Billing details and the rest of the list live on the pricing page, and a human answers everything else within a business day.

What counts as a feedback item?
Any single piece of customer input Lagoon ingests: a support ticket, a survey response, an app store review, a sales call note, or a message captured from Slack. Duplicates merged by Lagoon count once, and internal comments from your team never count at all.
Do I need a credit card to start the trial?
No. Every plan starts with a 14 day free trial on full Growth features, no card required. At the end of the trial you pick a plan, and nothing is charged until you do. Your data stays intact whichever plan you choose.
How does yearly billing work?
Yearly plans cost ten times the monthly price, so you get twelve months for the price of ten. The discount applies to every plan, and you can switch from monthly to yearly at any time from the billing page, with the remainder of your month credited automatically.
Which tools does Lagoon integrate with?
Native integrations cover Stripe, Slack, Notion, Zapier, HubSpot and Linear, with new ones landing regularly. Through Zapier you can connect thousands of other apps, and the REST API plus webhooks let you push or pull anything the native integrations do not cover.
Can I import the feedback we already have?
Yes. CSV import is available on every plan and handles historical exports from most support and survey tools. The API supports backfills with original timestamps, so your trends and history look right from day one instead of starting at zero.
How is our data protected?
All data is encrypted in transit and at rest, hosted in the EU with a US region available on request. Access inside your workspace is role based, and we never train models on your data or share it with third parties. A signed DPA is available on every paid plan.

Still curious? Ask us anything

Ready to hear your customers clearly?

Start your 14 day free trial today: full Growth features, your first insights in minutes, and a team that answers when you write.

No credit card required.